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As President of Strategic Signage Sourcing LLC., Bob Keyser offers
leadership in design, product specification development, signage
placement planning, procurement and implementation of corporate
sign initiatives.
Bob has spent a large portion of his career in the telecommunications
field. He spent over 31 years in the Real Estate Division of Verizon
/Bell Atlantic/NYNEX/New York Telephone.
During his career in telecommunications, many of his assignments
focused on brand identity. The first was in the mid-80’s when
the former New York Telephone & New England telephones merged
forming NYNEX. Then in the early 90’s the merger of NYNEX
and Bell Atlantic RBOC formed Bell Atlantic. As recent as 2000 Verizon
was formed by the merger of GTE & Bell Atlantic which was one
of the largest and most successful re-branding efforts in the United
States.
In 2001 Verizon was awarded the Sign Industries Brand Recognition
& Implementation Award. Subsequently, two other prestigious
awards were given to the Sign Team and Bob was awarded the Verizon’s
Employee Excellence Award.
It is Bob’s expertise & experiences that Strategic Signage
Sourcing LLC was built upon.
- Our mission is to provide Professional Management Services to
support Corporate Signage Programs -
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